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Walking the Show Floor at ISC West 2013

By Claire Meyer April 11, 2013

What do I look forward to at ISC West? Well, besides the annual treat of wearing my most comfortable almost-slippers to walk the show floor, the innovations, of course! But the motivation behind a lot of those innovations can be a much more interesting topic, and many of the booths I visited today shared some common factors, albeit realized in very different products.

Take a gander at some of my favorite trends of the day:

Added Business Intelligence

This was a popular one at many booths, including Axis, Avigilon and Milestone. By using built-in capabilities – typically reserved for security-only uses – for different applications, these companies are engineering additional ways to add to ROI while increasing security’s reputation as a key enterprise player.

Also, Axis has teamed up with the Wentworth Institute of Technology to develop applications that would run on the company’s cameras, much like apps on an iPhone. Two students came with their productions, including a facial-recognition software (called “Project Alibi”) designed to clock people in and out of facilities – managing attendance and alerting officials when an unrecognized figure enters a space. Another student project added 3-D motion tracking into the Axis camera system – setting alarm specifications that alert when a figure moves closer in the depth of field to the camera, but does nothing when the person stays outside a predetermined radius.

Ease of Use

Intuitive or user-focused products also had a strong showing today – I saw gorgeous, Apple-inspired (or so it seems to this iPhone addict) VMS, identity management and mass notification systems from Avigilon, Keyscan and Code Blue (respectively). Bold design with easy-to-understand (and easy-to-install, according to company representatives) features make the systems attractive, quick to learn and easy to teach. I’m looking forward to hearing more down the line about how much time is saved in training, or what resources are reserved by some of the shortcuts provided here.

Another easy, intuitive product comes from Guardian 8. This relatively new company has a niche product that many end users will be looking into – especially after the events of Newtown, Conn., as well as the recent stabbing at a Texas college. The G8 Pro V2 is an “Enhanced Non-Lethal” (ENL) device that features a three-level threat system. The weapon (which almost resembles a bubble gun) opens a direct channel of communication when the safety is unlocked – both with the intruder and the command center – features an alarm and can shoot pepper spray. Meant to serve as an alternative to providing firearms for security officers in lower-risk facilities, the device seems to fit an as-of-yet empty niche. Is it intuitive? Well, if I could fire it and actually hit the target – you bet.

Convergence of Tech and Physical Security

Company leaders have been working at starting this trend for some time now, and the train of thought is starting to pick up some steam. Some of the thought-leaders I talked to today include Olivier Thierry of Pivot3, Jeremy Earles of Ingersoll Rand (now adapting NFC credentialing and access for Android platforms, as well as some incredibly tough encryption) and Kevin Handerson of Middle Atlantic.

While Thierry and I had an in-depth discussion about how the Cloud and security collide, as well as how security and IT can benefit from each other (more on that at a later date), Mr. Handerson had a much different method of combining IT and security – in security-specific racks.

At Middle Atlantic, new server racks are designed to serve as the security version of a data center, with the flexibility and modular system to handle hybrid security programs (analog + IP + etc). The designers worked with end users to find what security professionals want out of their “security centers,” including solid side walls and limited access while still enabling cable to pass through the system as needed – this creates a designated security space that is manageable and within reach, without being merely stashed in the nearest empty storage closet (not too much by way of cooling systems or cable management in broom cupboards).

As a side note, too, keep an eye out for upcoming company announcements – including the emergence of a household name into the camera market (cough, cough, Polaroid! cough), new capabilities from Lumidigm and more Picture Perfect end-of-life solutions from RS2.

Are you at ISC West 2013? Let us know what you’re most excited about! Tweet us @SecurityMag or follow us on Facebook for the latest and greatest updates from the show floor. Also, keep checking back with us here at www.SecurityMagazine.com for daily blogs, galleries and updates.

Claire Meyer is the associate editor of Security magazine.

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Guardian 8 Corporation, a provider of innovative personal safety and security tools, today introduced a new class of defense products with the debut of the G8 Pro V2 at ISC West 2013, April 10-12, at the Sands Convention Center in Las Vegas. The product is the first in a new category of security products called enhanced non-lethals (ENL).

Available in the 2nd quarter for online sales, the G8 Pro V2 is a lightweight, duty-belt device designed to arm security guards with a single tool that provides multiple layers of defense, a command center communication link and automatic incident recordings of both audio and images.

“Liability, risk and state laws prevent security guards from using conventional law enforcement tools or other personal security devices, causing them to feel under-equipped to handle threatening situations,” said Steve Cochennet, Guardian 8’s CEO. “The G8 Pro V2 provides a total solution that we believe will revolutionize the professional security industry. For less than the cost of a smart phone, security guards now have all the vital tools they need in a single portable device to take appropriate non-lethal actions mitigating risk and loss.”

The Importance of ENLs
ENL devices, like the G8 Pro V2, can be used as an alternative to traditional security devices such as batons, pepper spray, and weaponized flashlights. These traditional security tools focus on the user/threat interaction, and do not provide guards with a solution for communicating with authorities and supervisors or for documenting the nature and sequence of an engagement. The G8 Pro V2 is the only solution available that is legal to use in all 50 states as well as internationally and fully integrates several non-lethal technologies and a communications platform to provide a safer, personal defense solution.

The G8 Pro V2 was based on a first-generation design by Guardian 8 that received the ASIS Accolades “Security’s Best” Award in 2011. By incorporating industry feedback into the design and minimizing manufacturing costs, the innovative, new G8 Pro V2 ENL solution has evolved into a low-cost, small form-factor, easy-to-use device with features such as:
 

• Command Center Communications Link – Sends pre-recorded alert and enables “push-to-talk” communication with command center

 

• Incident Auto-Record – Automatically captures and stores incident audio and images

 

• Camera – Captures high-resolution images and high-definition videos of incidents

 

• Strobe Light – Restricts attacker’s field of vision and improves user’s situational awareness

 

• LED Laser Spotter – Communicates warning and improves accuracy with O.C. pepper spray

 

• O.C. Pepper Spray – Disorients and disrupts attacker

 

• Alert Siren – Calls attention to the incident scene and can disrupt attacker momentum

 

• Device Customization – User interface allows maximum flexibility to control or deactivate features to suit customer security policies and protocols

 

• Ergonomic Design – Compact form factor features ambidextrous controls for broader use.

 
Unique Layered Defense Solution
With its unique combination of low-impact tools, the G8 Pro V2 provides a layered defense as an alternative to force from up to 50 feet away, establishing overlapping protection zones with increasing levels of non-lethal response. These layered defense levels include:

Level 1 – The G8 Pro V2 laser spotter, camera and auto-record functionality can be used in an attempt to modify a subject’s behavior.

Level 2 – The G8 Pro V2 can send a pre-recorded message via a user’s mobile phone and enable push-to-talk capabilities. In addition, an alerting siren and strobe light can be used to call attention to the incident and disorient the subject.

Level 3 – Users can activate O.C. pepper spray to incapacitate aggressive subjects from up to 10 feet away.

Pricing and Availability
The G8 Pro V2 is available in the 2nd quarter of 2013 and will retail for $279. To learn more about the G8 Pro V2 and where to purchase the device, visit Guardian 8 at Booth 16142 during ISC West or go to www.guardian8.com.

SCOTTSDALE, AZ — 12/19/2012 – Guardian 8 Corporation, a wholly owned operating subsidiary of Guardian 8 Holdings (OTCQB: GRDH), received an initial international order for $10,000 of devices from a new South Korean distributor this week. Delivery is expected in the first quarter of 2013. While this order marks the first of many that are anticipated over the life of the agreement, Guardian 8 has previously announced a waiting list of over 700 US companies with an interest in deploying the Pro V2 product.

Steve Cochennet, CEO of Guardian 8 stated that “this order is significant to us because it validates our Pro V2 device and demonstrates our customer’s willingness to buy ahead of our launch.” Cochennet added “of the 700 companies on our wait list, over a dozen of them are Fortune 100 companies interested in our layered defense concepts. We’re very excited about the future of the company.”

Guardian 8 Holdings, through its wholly owned operating subsidiary Guardian 8 Corporation, has developed a product which emphasizes a ‘layered defense’ approach to personal protection. The Pro V2 unit is specialized for professional security and a consumer model is anticipated to be released in 2014.

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About Guardian 8 Holdings
Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the initial device order; benefits of the distributor agreement; whether or not the distributor will order any additional devices; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; benefits of the G8 Pro V2 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

SCOTTSDALE, AZ — 10/24/2012 – Guardian 8 Corporation, a wholly owned operating subsidiary of Guardian 8 Holdings (OTCQB: GRDH), announced today that the company received notification on October 17, 2012 from the US Patent & Trademark Office that the design patent application protecting the company’s Pro V2 product was allowed to proceed to issuance upon payment of standard transaction fees. The design patent marks the second patent to be announced by Guardian 8 in the month of October.

Chief executive of Guardian 8, Steve Cochennet, commented “the design of the Pro V2 is a direct response to industry requests for product styling that matches the security industry’s dedication to professionalism. We delivered and now we’re seeing our waiting list grow as a result.’ The Pro V2 is expected to be delivered in the first quarter of 2013 and the company is in the process of identifying which of the early adopters on their waiting list will receive beta product ahead of the launch.

Guardian 8 Holdings, through its wholly owned operating subsidiary Guardian 8 Corporation, has developed a product which emphasizes a ‘layered defense’ approach to personal protection. The Pro V2 unit is specialized for professional security and a consumer model is anticipated to be released in 2014.

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About Guardian 8 Holdings

Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the patent allowance; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; benefits of the G8 Pro V2 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Guardian 8 has been developing the technologies in its device since 2009, when inventor Charles Andy Ross, Jr. first conceived the product and assigned the patent application to the company. Chief executive officer for Guardian 8, Steve Cochennet, commented “we have been anticipating this announcement for many months now. Our investors now have additional confidence in our ability to defend our market and provide greater returns to our shareholders.” Cochennet added “our focus now turns to the other applications we have in various stages of development and we expect continued success.”

Guardian 8 Holdings, through its wholly owned operating subsidiary Guardian 8 Corporation, is developing a product which emphasizes a ‘layered defense’ approach to personal protection. The Pro V2 unit is specialized for professional security and a consumer model is anticipated to be released in 2014.

Product Page
LinkedIn Page

About Guardian 8 Holdings

Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the patent allowance; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; benefits of the G8 Pro V2 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

SCOTTSDALE, AZ — 10/9/2012 — Guardian 8 Corporation, a wholly owned operating subsidiary of Guardian 8 Holdings (OTCBB: GRDH), announced today that the company has hired Jose Rojas, former VP of Customer Service at TASER® International, to lead the Customer Support department at Guardian 8 and provide assistance in the company’s international sales efforts. Rojas began his engagement at Guardian 8 on October 1, 2012.

Guardian 8 CEO, Steve Cochennet, commented “Adding Jose to our core team is an important step in delivering on our promise to our customers and ensuring that our professional grade product is properly supported. We’re delighted to have him join us.” Guardian 8 has developed a tremendous customer demand for evaluation units and Rojas’ experience in supporting a product launch is anticipated to be a central role for him at the company.

Guardian 8 is developing a product which emphasizes a ‘layered defense’ approach to personal protection. The Pro V2 unit is specialized for professional security and a consumer model is anticipated to be released in 2014.

Product Page
LinkedIn Page

About Guardian 8 Holdings

Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the hiring of Mr. Rojas; Mr. Rojas’ experience; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; benefits of the G8 Pro V2 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

SCOTTSDALE, AZ — 8/13/2012 – Guardian 8 Corporation, a wholly owned operating subsidiary of Guardian 8 Holdings (OTCQB: GRDH), announced today that it has engaged an Arizona-based consultant to provide guidance in its pursuit of international distributors in the western hemisphere. The company has attended security industry conferences ASIS and ISC-West in 2011 and 2012, attracting prospective distributors from across the globe.

Guardian 8 CEO, Steve Cochennet, commented “The international response to our Pro V2 product offering has been spectacular. We have received interest from seventeen countries in Central and South America alone.” Public documents released by the company indicate that the international market presents a $20 Billion sales opportunity. Guardian 8 cited the need for multi-lingual skills and local market knowledge as the reason for hiring the consultant.

A significant development for Guardian 8 was the assignment of an export classification of “EAR 99” which provides the company with vastly simplified export requirements as compared to other non-lethal weapons categories. Cochennet added “Our export clearance is only part of the equation and we recognize the need to support our prospective distributors seeking import clearance in their native country. That support begins now.”

Guardian 8 is developing a personal defense product that emphasizes a ‘layered defense’ approach to protection. The company received its second nomination for “Security’s Best” from ASIS and finalists are expected to be announced in September 2012.

Product Page
LinkedIn Page

About Guardian 8 Holdings

Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the engagement of the international consultant; the actual number of countries interested in Guardian 8’s product; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan and establish international distributorships; benefits of the G8 Pro V2 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

SCOTTSDALE, AZ — 7/25/2012 — Guardian 8 Holdings (OTCQB: GRDH) announced today that $544,500 of debt has been eliminated in the conversion of convertible promissory notes to shares of common stock just months before the launch of its subsidiary’s G8 Pro V2 defense device. Four board members and GRDH’s CEO, holding $165,000 in convertible debt, were included among the transactions completed in late June.

Guardian 8 CEO, Steve Cochennet, commented “I’m very pleased to see this level of confidence as we prepare to launch the G8 Pro V2 in the fourth quarter of this year. Guardian 8 continues to execute very well and being virtually debt-free at this time is a critical achievement for us.”

Guardian 8 raised $61,750 in warrants associated with the debt conversions. Cochennet continued by saying “Every member of the board who held convertible debt converted because they believe in the vision and see the benefits of holding an equity stake in the company.”

Guardian 8, through its wholly owned operating subsidiary, Guardian 8 Corporation, is developing a personal defense product that emphasizes a ‘layered defense’ approach to protection. The company received its second nomination for “Security’s Best” from ASIS and finalists are expected to be announced in September.

Product Page
LinkedIn Page

About Guardian 8 Holdings

Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the conversion of debt or exercise of warrants; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; benefits of the G8 Pro V2 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Guardian 8 CEO Steve Cochennet commented, “Our latest innovation centers around the Layered Defense aspects of the security guard’s duties and we’re thrilled at the prospect of receiving our second accolade in as many years of attending ASIS.” Cochennet added, “The G8 Pro V2 is a direct result of collaborating with our target market and developing mission-specific features to serve their desire to reduce risk. As a result, we’re anticipating an abundance of orders to develop in September and then complete our order fulfillment in the fourth quarter.”

In the interval between last year’s accolade and this year’s nomination, Guardian 8 has strengthened its management team by appointing a number of recognizable industry leaders to its board of directors. Kathy Hanrahan, former President of Taser International, and Corey Lambrecht, formerly of Smith & Wesson, are among the talented people added to the team. Mrs. Hanrahan recently accepted the post of Interim CFO.

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About Guardian 8 Holdings
Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the nomination for an ASIS Accolade; the ability of Guardian 8 to accept orders at the ASIS show and fulfill orders in the fourth quarter of 2012; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; benefits of the G8 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

“Kathy’s background and experience is already providing a material contribution to our Board of Directors. As interim CFO, she will provide additional depth to the management team. Kathy has the proven ability to execute the strategy our team has put into place,” said Steve Cochennet, CEO of GRDH. “We are extremely excited about Kathy’s expanded role with our company as the G8 Pro V2 begins to garner significant market potential and our evaluation of a NASDAQ listing commences.”

Ms. Hanrahan is credited with executing TASER®’s public offering in 2001 as Chief Financial Officer for the company. She also served as Chief Operations Officer from 2004 through 2006, before being promoted to fill the office of President and Chief Operating Officer.

“I am excited to serve with G8′s management team as they launch their new line of products. Having served in the self defense industry for nearly 15 years, I believe their innovative technology will fill the gap for private security officers as well as offer women another option for protecting their lives and the lives of those they love,” stated Hanrahan.

The G8 Pro V2 is a functional improvement over the G8 Personal Defense Device, which previously won an ASIS Award for one of security’s most compelling innovations in 2011. The G8 Pro V2 is expected to commence distribution by Q4 of 2012.

About Guardian 8 Holdings
Guardian 8 Holdings, through its wholly owned operating subsidiary, Guardian 8 Corporation, is the developer and manufacturer of the G8 Pro V2, a unique and innovative product which combines eight non-lethal technologies designed to prevent and protect an individual from aggressors and assailants, while notifying law enforcement or others of the situation. The small, easy to use hand-held unit integrates an alerting siren, LED strobe light, laser spotter, camera, microphone, emergency notification, and pepper spray. The company plans to market their personal defense solution to professional security organizations, as well as individuals and families. To learn more about the company and its device, visit www.Guardian8.com

Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21B of the Securities Exchange Act of 1934, as amended. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be “forward-looking statements.”

Such statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Such statements involve risks and uncertainties, including but not limited to: any implied or perceived benefits resulting from the appointment of Ms. Hanrahan as CFO; the ability of Guardian 8 to meet NASDAQ listing requirements; Ms. Hanrahan’s prior experience and expertise; Guardian 8′s and its subsidiaries business prospects; the ability of Guardian 8 to execute its business plan; actual timing of distribution of the Pro V2 device; benefits of the G8 device; any other effects resulting from the information disclosed above; risks and effects of legal and administrative proceedings and government regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth.Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated.

Important factors that could cause actual results to differ materially from the forward-looking statements Guardian 8 makes in this press release include market conditions and those set forth in reports or documents it files from time to time with the SEC. Guardian 8 undertakes no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.